Celebrate the ’80s — and pedal to blend smoothies — Friday
March 30, 2011
NEW — 3 p.m. March 30, 2011
Hop on a bike and use pedal power to blend a smoothie Friday.
Though the stunt sounds like a prank fit for April Fools’ Day, the promotion is part of a 25th anniversary celebration for Lifeway Kefir, a creamy, milk-based beverage.
“The Lifeway 25th Anniversary Tour” lands in Issaquah at PCC Natural Markets, 1810 12th Ave. N.W., from 10 a.m. to 1 p.m. The tour also stops at other PCC locations in the area.
The tour stretches 11 weeks in a nonstop party from coast to coast. The party celebrates everything fun and funky about the ’80s.
Participants can pedal customized human-powered blender bikes and blend tasty Lifeway Kefir smoothies, and sample limited-edition Birthday Cake Kefir and other flavors. Other activities include taking a blast-from-the past 1980s-styled photos using green screen technology, participating in digital games and enjoying Foursquare check-in prizes.
Lifeway Foods is also donating $25,000 to Healthy Kids Challenge, a nonprofit organization set up to help school, health, business and community leaders take action for children to eat, move and enjoy a healthy balance.