Issaquah couple hopes Facebook contest cures financial headaches

July 28, 2011

By Tom Corrigan

NEW — 3:15 p.m. July 28, 2011

Issaquah resident Gus Campanaro said he often jokes that his wife’s shopping habits give him a headache.

He admitted he never thought those habits might lead to a $50,000 payday.

Out of some 300 entries in the still picture category, Campanaro’s depiction of his “Shop-aholic Headache” is one of 10 finalists in the Excedrin “What’s your headache?” contest. Visitors to Excedrin’s Facebook page can vote for their favorite headache shot or video, with the top vote getter in each category earning the already mentioned $50,000 grand prize.

Campanaro’s shot shows him sitting at a table, his eyes wide, his hands thrown up in frustration. Wife Kelly stands next to him smiling and happily showing off two apparently new pairs of shoes. An oversized price tag dangles from each.

“My wife always comes home from the mall with a gleam in her eyes – always eager to tell me about the all the money she saved on sales,” reads the photo caption. “All I see is dollar signs and growing credit card debt.”

Incidentally, before you start thinking the photo and the idea behind it is sexist or stereotypical, Campanaro said it was his wife’s idea.

“And kudos to her,” he added.

Campanaro readily admits he and his family, which includes two children, could seriously use the Excedrin prize money. While he is working now, when the U.S. economy began giving many, many people major headaches, Campanaro found himself out of a job for a year.

“We never really financially recovered from that,” he said.

Still, Campanaro insisted he is not necessarily stumping for sympathy votes.

“I’m not saying, ‘Woe is me,’” he said. “It’s not all about that… We are a lot better off than other families.”

But he’s not about to pass on the possible windfall either.

To view the entries and cast your vote, log into Facebook and search for the Excedrin page. Visitors must click on the “like” button for the web page and then can view the entries. Campanaro noted visitors can vote repeatedly, though only once a day.

Visitors also can post the picture to their Facebook page asking for others to cast their ballot. The last day for voting is Aug. 2. Campanaro said winners should be announced a few days later.

“This could be a life changer,” Campanaro said. “It would be like hitting the lottery, but through creativity.”

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One Response to “Issaquah couple hopes Facebook contest cures financial headaches”

  1. Blogging Innovation » Does Social Media Corrupt Contests? on July 31st, 2011 10:29 am

    […] They even garnered a write-up in the local paper. […]

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