Create quirky characters for PEMCO campaign
September 25, 2012
Now, residents can provide the inspiration for the next Northwest Profile. Submit video auditions in a contest to determine another addition to the Seattle-based insurer’s “We’re A Lot Like You. A Little Different.” advertising campaign.
The call for video auditions allows participants to celebrate the values shared by Northwesterners, and prove why their attributes qualify as the most uniquely Northwest and worthy of Northwest Profile fame.
Through Oct. 25, go to www.pemco.com/nexttype to upload a 60-second video audition detailing their Northwest traits. The format and organization are up to the videographer.
The finalists have a chance to win more than $18,000 in prizes and Northwest experiences.