Buyer beware after winning a Super Bowl!

March 4, 2014

By Greg Farrar

Memorabilia is a wonderful thing, and there’s nothing wrong with having some nice keepsakes to remind us of the places, people and events in our lives that hold a lot of meaning. My wife says I hang onto too much, but that’s another story.

There’s also nothing wrong with spending good money on a great object of value that reminds me of something historic or unique. If I see something nice and wait until later, it may well be gone by the time I’m ready to order. I always regret those missed opportunities for a long time.

Greg Farrar Press photographer

Greg Farrar
Press photographer

But do I really want to spend $300 on the Seattle Seahawks Super Bowl Express? Not only that, but do I want to be FOOLED into spending that much money on a plastic model train set with four cars and a 3-by-5-foot oval track?

Begin your train collection with the diesel locomotive, yours for three easy payments of $25 (plus $9.99 shipping and service for each train car), and subsequent train cars “will be billed separately each at the same attractive price and shipped about one every other month.”

That’s a lot of math, and nowhere in the newspaper insert does the magic total of $339.96 appear.

Or do I want the commemorative Super Bowl Fan Ring in five convenient installments of $39.80? The ‘I (heart) The Seahawks’ “art” sneakers in three convenient installments of $23.32? The “heirloom” porcelain plate in two installments of $24.99? The Super Bowl XLVIII Legacy Bookends, also in two easy installments of $24.99?

Or, best of all, do I want to start my Seahawks #1 Fan Commemorative Doll Collection, with a 5-inch-tall baby seated on a blanket, payable in two easy payments of just $19.99? By the way, the ad doesn’t say how many dolls they will keep sending you.

It really is amazing how much of this kitsch was just waiting in the wings to be offered to unsuspecting Seattleites once we finally won our first-ever Super Bowl Championship. With practically every one of these items, all that would have had to be done if the Denver Broncos had won would be to slap orange, navy blue and white decals and logos on them.

There are some very nice keepsakes of this event, and no Super Bowl we win in the future will be the first one. The hardbound book, the Sports Illustrated commemorative magazine, sweatshirts, jackets and caps that actually double as useful clothing are all good buys.

If you went to any of the home games this year (lucky you!), heck, buy a picture frame at the drugstore and display your ticket stubs! That’s all you really need.

But if I buy something Made In China for fifty bucks, and in 20 years I’ll be giving it away at a garage sale for 75 cents, that’s not memorabilia. That’s just an insult to an awesome event worth treasuring in better ways.


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One Response to “Buyer beware after winning a Super Bowl!”

  1. Sharyn Solum on March 6th, 2014 3:58 pm

    Spot on! I swear, if I walk into someone’s house and see a Seahawks cuckoo clock, I will slap them! I guess this kind of merchandising meant extra revenue for the media (mostly newspapers) but honestly, people, we’re smarter than this.

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